Bring Sales to a New Heights with a Rooftop Patio

Add a Rooftop Patio and Watch Sales Soar

Returning double-digit profits in some markets, rooftop patios and decks are becoming a must-have amenity from luxury hotel, condo, and office space developers to cocktail lounge and restaurant entrepreneurs. By taking advantage of available space, these rooftop additions are helping such establishments stand out from the competition, squeezing added value out of existing real estate.

Rooftop Renaissance

Rooftop additions are nothing new, and were a prime solution to making mid-summer public assembly possible pre-air conditioning. In 1904, Time Square’s Astor Hotel boasted vast, pergola-topped rooftop gardens, adorned with triumphal arches, tempiettos, fountains – even arcades and a bandshell. Today, however, rooftop establishments leave such exposed, leaking pergola predecessors in the dust, replacing them with integrated motorized, adjustable louvered roof systems, offering patrons not only full sun and rain protection, but opening to reveal full nighttime skies, and sporting such options as motorized screening against pests, fans, heaters or fireplaces, flat screens and amazing A/V technology. 

Untapped Views… Untapped Potential

A great fit for buildings and areas where there isn’t a great deal of usable outdoor space, rooftop decks and patios call to today’s generation of high-altitude revelers – particularly when they border scenic locales: Lakes, mountain views, landmarks, monuments, bridges, city skylines and even fireworks displays offer access to previously untapped opportunities, easily adding square footage and a place to gather and enjoy the outdoors. More than a place to grab a bite, such rooftop milieu tops the list of commercial and residential real estate brokers in search of luxury condo fare, millennial-age corporate types seeking to work outside with Wi-Fi, as well as meets the ever-growing need for cocktail and dining additions for local and regional hotel and restaurant owners, who can add as much as 30% to overall sales with such seating solutions.

Ending Weather Woes

Reaping such rewards is not accomplished with a simple patio umbrella or awning, however – Denver’s prickly weather prevents that. Sturdy, reliable, easy to use and maintain equipment is a must for dealing with Colorado’s high-intensity sun and heat, rapidly developing afternoon thunderstorms, and menacing microbursts. Luckily Arcadia’s unique louvered roofing systems handle it all, from hurricane force winds to rain, snow, and sunshine via remote control or smart-device-driven operation, in a form custom-designed to meet your location’s unique design needs.

How much could you recoup on a rooftop patio investment? The sky’s the limit. Open up to new possibilities. Learn more about Denver Pergola Systems adjustable patio roofing options today.